Having migrated from there homeland of Mexico to the U.S., The family Fuentes came to live the American Dream. Having lived more that 15 years in Chicago. The family embarked in a journey to bring the same variety of products they saw in Chicago to another city. After looking they came around Greenville, SC. There they opened their first Supermarket to cater the growing Hispanic Community. Offering a grand variety of products from Mexico, Central and South America. With the best price and freshest meat and produce Supermercado El Rey quickly established itself as Hispanics #1 Supermarket.